Kuntum commemorated 40 years of educating and entertaining children with employees of Star Media Group (SMG) at its anniversary celebration party in Menara Star.
To kick-start the celebration, Kuntum crew and mascots visited several SMG departments, including Content, Advertising, and Finance, where the staff took part in a Malay idiom challenge that required them to guess the right answer based on emojis put together.
It was followed by a cake-cutting ceremony with the senior management at the Star Gallery.
Kuntum is a monthly children’s educational magazine in Bahasa Malaysia published by SMG.
Kuntum editor Norlia Jaafar said the monthly Bahasa Malaysia magazine had “coloured” the lives of young readers aged six to 12 for the past 40 years through its current content.
“This is a significant milestone for us and we have lined up a series of events and activities for families throughout the year.
“Last month, we launched Kuntum’s year-long Subscribe and Win contest where new subscribers stand a chance to win a Nintendo Switch and a Go-Pro camera, to name a few.
“All in all, we have 40 prizes to give away.
“On top of that, we will also be organising a series of parenting talks here at Menara Star to connect with and support Malaysian parents.
“It is also a double celebration for us as the Education Ministry had agreed to renew our permit for school visits.
“Kuntum will continue to emphasise the importance of reading to pupils and we will be giving readers more current content,” she added.
SMG chief executive officer Andreas Vogiatzakis congratulated the Kuntum team for their efforts over the years.
“It is not possible without their great teamwork. Last year, Kuntum grew very fast from video animation and the expansion to English language which made the magazine more valuable in nourishing Malaysian children.
“We hope that our clients and sponsors will continue to support us in the future,” he added.
Staff were treated to lunch and a lucky draw.
Also present were SMG corporate office special officer Loo Phan Kooi, executive content officer Rozaid A. Rahman, chief revenue officer Lydia Wang and analytics and digital products senior general manager Freddy Loo.