Li TV becomes Star’s wholly-owned subsidiary

Li TV becomes Star’s wholly-owned subsidiary KUALA LUMPUR: Star Media Group Bhd has entered into an agreement to acquire the remaining 49% equity in Li TV Holdings Ltd from Juita Viden International Ltd for US$1.5mil (RM6.26mil). Star said the acquisition turned Li TV into its wholly-owned subsidiary. Li TV is an investment holding company incorporated…

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TheStarTV.com is Live NURBAITI HAMDAN nurbaiti@thestar.com.my PETALING JAYA: The Star has launched a new video portal, TheStarTV.com, dedicated to the video content it produces. In a move towards the digital front, the portal combines all video content across its different media platforms into one place.The one-stop platform promises viewers would no longer miss out on…

Star Media Group unveils corporate logo

Star Media Group unveils corporate logo New chapter: Wong (left) and Fu jointly launching the Star Media Group logo and TheStarTV.com portal during the company’s 44th anniversary celebration at Menara Star in Petaling Jaya.   PETALING JAYA: A new corporate logo has been unveiled for Star Media Group Bhd in conjunction with its 44th anniversary.…

AIM-ing for better digital reach

AIM-ing for better digital reach Star Media Group offers premium platform for marketers EMILY K. emilyk@thestar.com.my EVER wondered whether paid digital advertisements are actually reaching their target audiences? To enhance advertisers’ digital advertising strategies, Star Media Group Bhd launched AIM, a digital breakthrough that enables advertisers to maximise reach across the group’s digital network, preventing…

Star’s Cityneon secures Marvel heroes

Star’s Cityneon secures Marvel heroes It acquires the entire share capital of Victory Hill which holds the rights to operate, market and promote the famous characters   A shot of Victory Hill’s exhibition featuring memorabilia from Captain America which is one of the major characters in The Avengers.   PETALING JAYA: The Star Media Group…

SMEBiz takes off

SMEBiz takes off (From left) Human Resources Development Fund (HRDF) chief executive C.M Vignaesvaran, Federation of Malaysia Chinese Guilds Association president Datuk Chai Kim Seng, Minister in Prime Minister’s Department Datuk Dr Wee Ka Siong,,The Star CEO and managing director Datuk Seri Wong Chun Wai and PKT group chief executive and managing director Datuk Micheal…

Get your The Star-Sin Chew ePaper

Get your The Star-Sin Chew ePaper Leading English and Chinese dailies launch bundle for bilingual readers DESIREE TRESA GASPER desiree@thestar.com.my   Digital Age: (From left) Sin Chew Media Corporation Bhd general manager (IT) and MCIL Multimedia Sdn Bhd CEO Keu Tien Siong, Star Publications chief revenue officer Lim Bee Leng, Sin Chew Media CEO Koo…

New advertising buzz

New advertising buzz School bus operators can earn extra income by taking part in advertising scheme BRENDA CH’NG brenda@thestar.com.my Photos by ART CHEN   From left: Federation of Malaysian Schoolbus Operators Associations president Amali Munif Rahmat, I-Berhad executive chairman Tan Sri Datuk Lim Kim Hong, Land Public Transport Commission (SPAD) chairman Tan Sri Datuk Seri…